The regional outreach manager will grow our brand awareness across East Asia and Oceania, and lead direct outreach through talent identification, partnerships, and other awareness-building activities in the region. The position requires 1) dedication to an entrepreneurial environment, 2) ability to manage from strategy to execution, 3) creativity to design novel partnership and awareness initiatives, 4) relationship management and engagement with key stakeholders, and 5) the commitment and drive to deliver impressive results. The ideal candidate is passionate about the future of higher education and a desire to build something that will last.

This role is based in East Asia (preferably China) and requires extensive travel visiting with key constituents across the region.

Key Responsibilities

- Broaden Awareness in East Asia & Oceania region

- Represent Minerva at regional events and conferences to create better awareness of our programs and educational approach

- Develop relationships with corporations, government agencies, not-for-profit organizations, professional networks and foundations for prospective student outreach activities

- Applicant Outreach

- Design and execute on undergraduate student outreach programs across the region through direct outreach initiatives, talent identification programs and partnerships with mission-aligned organizations

- Applicant Engagement

- Collaborate with Marketing and Admissions teams to implement regionally relevant programs to engage prospective students and partners

- Serve as the primary contact for potential students, parents, counselors, and outreach partners from the region

- Support prospective students during the application, enrollment and matriculation process

- Maintain relationships with current students and alumni from the East Asia & Oceania region

- Graduate program outreach

- Support graduate program growth initiatives by increasing the visibility of post-bac programs in professional networks and organizations across the region

- Design and execute on student outreach programs across the region as needed


- Bachelor’s degree from a top university

- Fluency in written and spoken English, and at least one language spoken in the region, preferably Chinese (Mandarin)

- 3-5 years of relevant work experience

- Demonstrated ability to connect authentically and professionally with stakeholders at varying levels

- Strong sense of personal accountability and follow-through

- Ability to work collaboratively and efficiently with a globally distributed team

- Understanding of and connection to the student outreach and admissions world

- Marketing execution experience across the region’s relevant channels and platforms

- Background in fast-paced business (start-up) and education (mission-driven) environments

- Excellent and persuasive presenter both in large groups and more intimate settings

- Excellent analytical skills and the ability to make data-driven decisions

- Passionate about improving higher education and excited about reimagining the university experience